We are diverse in talents and backgrounds yet share the same dream to achieve something great for Indonesia. We think outside the box, creatively, and innovatively to produce the best marketing and branding for our partners.
Orang Kaya works hard to bring and market local products offline. Not only do we work hand in hand with our partners, we also embrace other parties to join us in developing Indonesian SMEs. In the exclusive partnership with Mall of Indonesia, we succeeded in introducing 40 F&B SMEs to the wider community through Jajanan Alley in #pasarMOI. On its first day, we successfully achieved more than 170% of target! From #pasarMOI, we tried to find the best and most suitable formula to pave the way for Indonesian SMEs to shine bright in the offline market.
Our SMEs Tenants
Aremie Hj. Rully
AW Immanuel
Ayam Guling Lambe
Bakmi Garing Ale
Bakmi Hing Hua
Bakmi Warisan
Bakso Akwang
Baso Goreng Goki
Baso Malang Joss Food
BBS Bungeopang
BeDua
Caca Kitchen
Cakwe Master
Candy Gelato
Chic and Toast
Chiclin
Chikin Pop
Cilok Dede/Cuanki Kota 83
Cireng Corner
Coco Croco
Crab Day
Dapur Joeragan
Dapur Singkong
Dawetan Yuk
De Durenz
Dimsum Delive
Dimsum Lovely
Dou Id
EndogMu
Es Campur Ale
Es Campur Succous
Es Cendol Durian Bandung
Es Oyen Pelangi
Es Potong Singapur
Es Teh Soeltan
Gado-gado Jakarta
Gerobak Jepang Express
Gubug Duren
Hari-HariKu
Hodugwaja
Hwang Geum
Jakarta Bubble Drink
Juice House
KaktusQulucu
Kedai Solo
Kitchen Medan
Kue Cubit
Lemonade Bar
Loenpia Semarang Ka'Liem
Loenpia Semarang Pemuda
Madame Kebab
Maji Katsu
Mama Bell
Mama Meat Pie
Maruichi (Takoyaki Bar)
Mendoane
Mie Bangladesh
Mie Kangkung Vivi
Mo Tahu Aja
Momo Mentai
Mori Well Baked (kuker)
Morisoles
Muku Pisang
Nasi Jaen Bali
Nasi Kuning Banjar
Nasi Tim Tower
Nasi Uduk Jakarta
Nyonya Manees
Otako
Pasteleable
Pempek Agak Laen
Pempek Dua Dara
Pinguin Ice Cream / Ai Dorayaki
Pisang Goreng Sambal Roa
Pojok Dahaga/Juice Buah
Ronde Joy
Ronde Mande
Salty Sam
Sang Pisang
Sari Tebu Petani
Sate Babi 57
Sei Sapi Haraval
Seras Cheese/Masher
Si Sapi Beef Bowl
Siomay & Batagor Menteng
Sip N Smile
Soto Betawi Puri Indah
Supfries
Syalom Immanuel
Tahu Gejrot & Rujak Buah Pak Yusuf
Tahu Walik / Dapur Ozan
Tako-Tako Crispy
Tarot Enigma
Tarot Reading Albert
Tarot Reading Zee
Teh Poci
Uleg Bejeg
Vania Kitchen
Verasuki Kitchen
Warung P'Kede
Zuppa Soup
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With the spirit of prospering Indonesian F&B MSMEs and making it easier for Indonesians to access high quality local products, we created Kaya Halal Market.
About Kaya Halal Market
Kaya Halal Market helps Indonesian micro SMEs enter the digital era by providing a platform in an Online Supermarket form. Focused on Food & Beverage products, not only Indonesian SMEs can sell their products online under Kaya Halal Market, but they also can develop their products and branding with our help through feedback and interaction with consumers. Besides helping SMEs, Kaya Halal Market curation process gives consumers many choices of high-quality halal products every day.
Kaya Halal Market’s Journey
Operating since April 2020, Kaya Halal Market has already helped more than 100 Indonesian micro SMEs. Currently, Kaya Halal Market has approximately 250 SKUs consisting of frozen food, snacks, various chili sauces, and herbs. In its first year, Kaya Halal Market has 1.336 consumers and more than 2.000 transactions that helped our partners not only gain their revenue and introduce their market broader but also help Indonesia’s economic growth by providing job opportunities for others.
La Riche (Isti) - Tangerang
"Sales have increased sharply, per PO can be 50 pcs or more, so I even have to add an oven (for production) because of Kaya Halal Market."
Greenbox (Ike) - East Jakarta
“Since joining Kaya Halal Market, I can empower my neighbors to help with production because the number of orders keeps increasing!”
Kang Daging (Irshandi) - Depok
“The effect (of Kaya Halal Market) is I have a fixed monthly income, but what is certain is that my products are known by the wider community because joining KHM, (it) reaches more people.”
Access Kaya Halal Market
Get to know more about Kaya Halal Market and purchase products from it here:
Start your day with a kick or loosen up a bit at night, you only need one solution: Balista. Why have to choose if you can have both caffeine boldness and authentic Balinese liquor in a single bottle? Grown in the land of Bali and crafted by its people, we bring a bottle of happiness and indulgence to you. A sip of Balista not only will increase dopamine in your body but also will fly you right to the island of Gods.
Balista’s Journey
KAYA.ID always starts the discussion with UMKM by seeing their greatest potential and how they connect with consumers better. Together with PT Sarana Bali Ventura, we combine two SMEs, coffee and Arak Bali, into one single product. Even though it is a challenge for us, we finally have created a much better high-quality product of coffee liqueur! Finding good quality coffee beans, visiting Balinese liquor producers, formulating them into one tasty product, crafting the branding and packaging, then introducing it to the market is a tiring yet exciting journey for us. It is a gift from Bali to the world.
Where to Find Balista
Day and night, alone and accompanied, take a sip of Balista by purchasing it here:
One of Indonesia's heritage, Jamu is a traditional herbal drink with numerous health benefits. This beneficial beverage is commonly perceived to have an unpleasant taste. Jamune comes to break that stereotype by providing Jamu with a pleasant and refreshing taste in an attractive package. Using all-natural ingredients, Jamune comes in bright colors to brighten your day. 100ml to 1 liter, cold or hot, and wherever you are, Jamune is your ready-to-go companion with a myriad of benefits.The concept of COLORFUL and DELICIOUS JAMU ON THE ROCK - a Jamu that is consumed with ice cubes or while cold - attracts many Indonesian youngsters. It’s your Friend with Benefits.
Jamune’s Journey with Us
Jamune starts with a passion to connect Indonesian heritage drinks with youngsters, at the same time award them with the health benefits that many of our ancestors enjoyed. With a strong R&D team and a knowledge of Jamu Master from Solo, Jamu on the rock concept was born as a result of our consumers' understanding of our target consumers.
At the moment, not only do we market Jamune online, we bring Jamune to offline stores so our consumers can purchase it right away whenever they want. On 23 November 2020, we officially open Jamune’s first outlet. By now, Jamune already has three outlets to quench your thirst. In its first year, Jamune has achieved more than IDR 1 billion in revenue. Besides being loved by its loyal consumers, in February 2022, Jamune became the official drink for the G20 meeting and we are ready to introduce Jamune to a bigger market.
Where to Find Jamune
Get to know more about Jamune and purchase it here:
Founded by Richard Sam Bera, the man who is honoring sportsmanship, nationalism, and inclusivity, KEIRON is designed to support your sports activity. Made in Indonesia, designed and manufactured by the children of the nation, KEIRON is a gift from Indonesia for all Indonesians. KEIRON’s high-quality products are yet affordable, making it the best option for you. KEIRON aims to be a leading sports apparel brand so Indonesian athletes can wear local brand sports apparel in international events by 2025. Named after the highest and wisest centaur, KEIRON hopes all people who wear it will feel and perform as fast and as strong as a horse, yet have the heart of a human.
KEIRON’s Journey with Us
KAYA.ID has helped bring Richard Sam Bera’s vision to life through high-quality accessories and apparel. Not only do consumers can purchase the products online, but you can find them offline as well. We helped KEIRON to spread its wings by collaborating with several prestigious parties such as the Millennium Aquatic and Oceanman Bali Tournament. Those collaborations not only increase its revenue, but KEIRON has successfully spread its values globally.
Where to Find KEIRON
Get to know more about KEIRON and purchase it here:
Sambal is an essential side dish for Indonesian cuisine. From Sabang to Merauke, we can find various delicacies, including each type of Sambal. Sambal Pecah brings fresh homemade Sambal to every single dinner table in the blink of an eye so you can save your time and energy. With various types of Sambal which are Sambal Cumi Asin Cabe Ijo, Sambal Embe Bali, Sambal Ikan Teri Pedas, and Sambal Matah Kecombrang, you have a lot of options to spice up your dish wherever you are.
Sambal Pecah’s Journey with Us
Coming to us with 11 types of Sambal, we took the not easy step by cutting some variants into 4 types. We want Sambal Pecah to focus only on promising products so that they have more room to grow and perfect their products. Looking at their buyer personas, we also decided to market their products in small packages only and in new packaging to attract more consumers.
Committed to introducing Sambal Pecah to a more extensive community, we bring Sambal Pecah to marketplaces and prestigious offline stores. Within a year, they had increased their sales by 410% and it is still growing today.
Where to Find Sambal Pecah
From the love of a mother to her beloved son who went to school outside of the city, Sambal Pecah is now available for every mother and child at their dinner table.
Find out more more about Sambal Pecah and purchase it here:
Orang Kaya works hard to bring and market local products offline. Not only do we work hand in hand with our partners, we also embrace other parties to join us in developing Indonesian SMEs. In the exclusive partnership with Mall of Indonesia, we succeeded in introducing 40 F&B SMEs to the wider community through Jajanan Alley in #pasarMOI. On its first day, we successfully achieved more than 170% of target! From #pasarMOI, we tried to find the best and most suitable formula to pave the way for Indonesian SMEs to shine bright in the offline market.
KAYA.ID was founded based on her passion and love for Indonesia, its culture, resources, and stories. After fifteen years of sailing at multinational FMCG companies plus five years in the Asia Pacific region, she is ready to dock in her home country. By sharing her experiences, skills, and knowledge with Indonesian youngsters and businesses, she hopes all of us can develop Indonesia, especially its SMEs.Growing Small Business into BIG BRAND.
Her expertise in Brand Building, Public Relations, Brand Communication, Digital Marketing, and Consumer Engagement has contributed to several local and international brands’ business growth. These two paragraphs do not do her journey justice and that is why you need to look through her best-selling marketing book, “VIRAL”.
Richard Sam Bera
Commissioner
"The Ironman"
Richard Sam Bera
Commissioner
"The Ironman"
A legendary Indonesian swimmer, a 3 times Olympian with 23 SEA Games Gold medals in his pocket. He values performance and sportsmanship and applies those values to help develop Indonesian SMEs in KAYA.ID
Just like swimming in a butterfly style, this journey is a series of ups and downs. Sometimes you almost drown and are out of breath, but you have to finish the race. He believes that consistency, hard work, passion, and support from surroundings help us become the best version of ourselves. He is here to give you endless support to ensure your business maximizes its potential.
Devy Maulina
COO
"Super-ROI-Woman"
Devy Maulina
COO
"Super-ROI-Woman"
Her 20 years of working experience in prestigious multinational companies such as P&G, Heinz, Samsung and her love for the motherland turned her from Brand Activation Manager into a mother for Indonesian entrepreneurs and youngsters. She pours out the love she has for Indonesia by developing its SMEs so they can grow bigger and stronger. Her personality turns the freezy-cold-Jaya-Wijaya office into a warm hug from a mother and a safe home for us to learn to fly.
If mothers are good at calculating monthly expenses, we have her to calculate Return of Investment. Her calculation matters for the company to make important decisions.
